Thursday, March 28, 2024
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All the Solutions and Technology the Public Sector Needs

Now streaming from Arrow: Citrix WS Virtual Apps & Desktop: Public Sector– All the solutions and technology the public sector needs to empower productivity from anywhere — with secure access to all apps, desktops and data from any device. Click here to add this channel to your dashboard.

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Be Productive From Anywhere

Now streaming from Arrow: Citrix WS Virtual Apps & Desktops. Discover how Citrix delivers the easiest way for people to be productive from anywhere — with secure access to all apps, desktops and data from any device.

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LinkedIn Single-Sign On (SSO)

You no longer need to worry about reconnecting your LinkedIn account in PartnerOn! Previously, your LinkedIn connection token would expire after a set number of weeks. We’ve extended the token’s validity to 365 days. 

Even better, you now have the option to sign into PartnerOn using your LinkedIn credentials with LinkedIn Single-Sign On (SSO). Our LinkedIn SSO reconnects your LinkedIn account for you every time you log into PartnerOn. It also automatically connects your LinkedIn account as a social network connection so that you can immediately start sharing vendor content with your followers.

On the login page, click “Sign in with LinkedIn.”

You will be redirected to LinkedIn to enter your LinkedIn account credentials.

Finally, you will be returned to the ContentMX (PartnerOn) login page to enter your PartnerOn account credentials and complete the connection.

Next time you log in, just click “Sign in with LinkedIn” and enter your LinkedIn credentials to access your PartnerOn account.

You can clear the connection you’ve made to LinkedIn at any time by logging in, going to My Account, and clicking “Clear Connection to LinkedIn.”

Send us an email with any questions about LinkedIn SSO: support@contentmx.com

For help with your account, please book time with our Client Success Team.

Partner Spotlight – Steven Palange

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We are so excited to start featuring our PartnerOn partners in a new section: Partner Spotlight. We love being able to share marketing challenges, best practices and successes!

Our first interview is with Steven Palange, Information Technology Infrastructure Specialist at TLIC.  Steven has been using PartnerOn since April, and already sees the value of consistent content marketing. Thank you Steven for being a champion of PartnerOn!

What are the top three verticals you sell to?

Financial, healthcare and technology companies.

How do you use PartnerOn? 

We use PartnerOn to both educate and develop an awareness of the changing technological environment. PartnerOn is great for brand building and both showing and offering value to our Customers and Prospects.

What do you love about it?

We love that PartnerOn saves us about 20 hours a week @ $20/hr in having to hire a marketing intern to post consistently to our social media. And more important than the service of posting for us….it’s the content that is invaluable and can’t be replicated anywhere else. The knowledge source for these social media posts is curated by leading vendors like Microsoft, HP, and more.

Why do you think others can gain from using it?

If you are an IT reseller, MSP or BSP you should be using PartnerOn. And as they open up their services to other industries…..the companies that use PartnerOn have a major advantage over those who don’t utilize this incredible service.

Can you share any best practices that you use for content marketing?

We follow many of the HubSpot principles of trying to reach out to multiple contacts over several weeks.

Microsite Basics

Your PartnerOn account comes with a landing page called a “microsite.” Your microsite is highly customizable, and can be used as a blog, resource page, or a contact page for your sales team.

Your microsite can also be embedded onto most websites, creating an instant blog filled with quality content.


Watch this recorded webinar to learn all about your microsite!

We review setting up the microsite, sharing content, and embedding and customizing the microsite for your needs.

Please email partneron@contentmx.com with any questions.


Log in to your account and scroll down the page to Network Connections.

Click on Add/Edit next to “Blog.”

Under “Blogs,” click on the last icon in the list. The microsite icon is blue with “www” written in white.

On the next page, scroll to the bottom and click “Save.” You can now post any Share This item from your channels, to your Microsite.


You can find your microsite URL under Network Connections on your dashboard. Change the first part of your microsite URL by clicking the edit pencil.

my-engagement

To add logos and company contact information to your microsite, go to your dashboard and select Modify Profile (the blue button in your left sidebar).

For the microsite, make sure to upload a small-to-medium version of your logo. This logo will be added to the header and footer of your microsite.

Add your company name, location, and website URL.

Use the About Us section to tell potential clients about your company’s story and the products and services you offer. Add in hyperlinks, custom calls-to-action, and images to engage your audience.

Under Your Contact Information, enter the information for your main client-facing contact. The email address entered here will be included in the footer of your microsite.

Remember to click Save at the bottom of the page.

You can change the look and feel of your microsite to more closely resemble your company’s website or brand.

To access customization options, click Change/Customize Microsite. You can choose between two template options. Click again on your chosen template for options to change background color, font style, button style, and much more.

You can choose to share individual assets to your microsite, or include the microsite network in automated posting.

TO SHARE A SINGLE ASSET:

Click into any of your content channels. Select a Share This item. Scroll down in Create/Edit Your Message.

Under Publish To, you will see all of your connected social and blog networks, including your microsite. Select your microsite (and any other desired networks) and click post to share the asset.


TO POST CONTENT AUTOMATICALLY:

Automated posting is perfect for a small (or busy) marketing team. With automated posting, your PartnerOn account will automatically post content from your selected channels to all of your social and blog networks.

Your newest week of content is scheduled for you every Monday. It doesn’t get much easier than that!

Turn on automated posting by clicking the orange button on your dashboard. Use the toggle to enable automated posting.

Manage your automatic schedule from your settings tab. Select the days and times when you would like a new content item to be posted, and click Save.

It’s easy to embed your microsite into a page on your company’s website. Here’s how to do it:

Navigate to Manage Networks, and click into your microsite connection.

Copy the iframe code on your microsite connection page.

Open a new tab and navigate to your website or blog builder (Wix, Weebly, GoDaddy, etc.). The process might be slightly different depending on your website builder, but generally you will add a block called “Custom Code” or “Custom HTML.”

Add your block where you would like the microsite to be embedded, and paste your iframe code into the block.

Tip: You can change the height of your embedded microsite very easily within the iframe code. Change the height in pixels, shown below in bold.

The microsite on the right was changed to a height of 250px to better fit this page.

<iframe width=”100%” src=”yourmicrositeURL” scrolling=”yes” style=”overflow: hidden; height: 1000px”></iframe>

Email our team at support@contentmx.com for assistance with your microsite and technical questions about PartnerOn.

At IGEL, Partner Enablement is Fun and Games

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Working from home (WFH) has gone from perk to par for the course since COVID-19 required businesses to shut down their brick-and-mortar office spaces. 

To make the most of forced remote work, a lot of professionals are going the digital nomad route, embracing the opportunity to work anywhere — wherever there’s an internet connection.

Edge OS provider, IGEL, is well positioned in this new reality and seeing more million-dollar-plus deals as a result. But as a 100 percent channel-driven business, IGEL has traditionally relied on the energy sparked at its annual partner event, Disrupt, to make connections and motivate engagement. 

With the mass move to remote work, the IGEL channel marketing team has had to come up with new strategies to motivate partners in ways that are both engaging and fun — a fresh take on fun and games.

Carl Gersh, IGEL Senior Director of Marketing and Kimberly Nicola, IGEL Senior Marketing Manager, shared some of these “fun” channel marketing strategies in an interview with Channel Marketing Journal. This video shows highlights of our conversation centering on three of IGEL’s most creative and successful channel enablement programs. 
Watch the video to learn how IGEL captured the energy generated at its in-person partner event in January and adapted it to a remote work world.