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How Menlo Security Channel Partners Doubled Quarter-Over-Quarter Pipeline Growth in Under One Year

June 9, 2020 by Karen Dasey

Since the November 2019 launch of the Boost channel program at Menlo Security, top-performing partners have seen 100% quarter-over-quarter pipeline growth. 

Congratulations to Danielle Wilson, Menlo’s Director of Americas Channels, for her leading role driving these wins. The cloud security leader brought Danielle on board last summer to build out a channel program focused on margin growth and partner enablement. 

PartnerOn Journal caught up with Danielle over video to learn about the strategies behind the program, its goals, what Menlo Security looks for in a partner, the opportunities for partners and how the program aligns with customers’ needs for remote work support.

With the company’s focus on VPN tunneling, web and email threats and recruiting partners that have strong integrations and security vendor relationships, Menlo Security has been able to align channel strategy to remote work. Danielle told PartnerOn Journal, “Watching partners come to truly understand the value of Menlo Security and we integrate with other technologies is an exciting win.” 

Watch this video for highlights of Danielle’s conversation with PartnerOn Journal’s Jeff Mesnik.

Filed Under: Channel Chat, Video

IBM Expands PartnerWorld to Help Partners Grow Their Cloud Business

May 13, 2020 by Karen Dasey

The announcement that IBM expanded its PartnerWorld offering was big news at last week’s Think Digital online conference. Chris MacLaughlin, IBM Global Partner Ecosystem CMO, talked to PartnerOn Journal’s Jeff Mesnik about the significance of the expansion, and how it aligns with IBM’s strategy to meet clients where they are in their cloud journey.

Watch this video to catch highlights of Chris’s conversation with Jeff — including the specifics of the new PartnerWorld offerings to help partners create solutions and services on and around the IBM Cloud. Learn about the steps IBM is taking to respond to partner feedback for less friction and more digital tools across the buying cycle. 

We’re planning to catch up again with Chris another time to talk about the future of online events in the post-COVID world. In the meantime, please get in touch if there are any topics you’d like to see covered in PartnerOn Journal.

Filed Under: Channel Chat, Video

Trailblazer Infosys, 1st to Join IBM Public Cloud Ecosystem

March 3, 2020 by Karen Dasey

On Monday, next-gen digital services and consulting leader Infosys, announced it joined IBM in a global alliance to help enterprises accelerate digital transformation in the IBM public cloud. 

This is big news for companies in highly-regulated industries like financial services, looking to modernize enterprise workloads and applications by harnessing the unique, enterprise-grade security capabilities of the IBM public cloud. 

All eyes will be on Infosys, the first global system integrator to join the new IBM Public Cloud Ecosystem, created to bring public cloud services to enterprise customers. Bob Lord, IBM SVP of Cognitive Applications, told ParterOn Journal editor Jeff Mesnik he’s confident the partner ecosystem will embrace the program once the Infosys-IBM alliance has a few client wins under its belt.

Jeff talked with Bob and Infosys President Ravi Kumar shortly after the alliance was announced. Both are excited about the opportunities ahead. Jeff is excited to toast the win over the pair’s favorite celebratory drinks — a double malt Scotch and a Titos on the rocks with a lemon twist! Catch highlights of the conversation in this video. 

Oh, and one more thing: Through a partnership with Arrow, IBM streams campaign content directly to partners that use its free channel marketing service, PartnerOn. This is the place to come for helpful content (i.e. customer success stories, analyst research, eBooks and demo videos) customizable marketing messages and digital tools that make it easy to engage regularly with your target audience online. Join here.

Filed Under: Channel Chat, Video

How the SYNNEX STELLR Team Envisions the Cloud Future

February 18, 2020 by Karen Dasey

What does the future hold for the cloud? From Darren Harbaugh’s perspective at SYNNEX, the future lies in multi-cloud environments.

“Our partners and customers are looking for leadership in multi-cloud technology,” he told PartnerOn Journal in a recent interview. Recently named Senior VP of STELLR, Cloud Mobility + IoT, the channel marketing exec sees three additional trends influencing the tech marketplace in the coming years.

Filed Under: Channel Chat

Channel Maven Podcast: “Fanocracy:” Turn Fans Into Customers

February 5, 2020 by Karen Dasey

Heather K. Margolis is joined by David Meerman Scott for a lively discussion about his new book “Fanocracy,” and best practices for turning fans into customers and customers into fans.

https://soundcloud.com/user-788341961/fanocracy-turning-customers-into-fans

Filed Under: Video

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SPOTLIGHT

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