FROM THE EDITOR
The world may be in chaos as we work through these challenging times. But in the midst of it, we’re excited about the new opportunities for business and life we see rising up everywhere. Advances in telehealth that improve lives. New distance learning solutions to improve access for people challenged by institutional norms. New ways to engage in entertainment. And new paths for working with people all over the world. These…
NOW STREAMING ON PARTNERON
With the surge in remote work, digital marketing on PartnerOn is booming! The choice of vendor content from distributors such as Arrow, Ingram Micro, SYNNEX and Tech Data keeps growing. Here’s a lineup of this week’s newest channels — all from SYNNEX. Sign up today! HPE Personal ComputingHPE Gen 10Data Center TransformationAruba Wireless Networking Solutions […]
COVID-19 has triggered a renewed focus on the importance of setting schedules and developing productive work behaviors. In the channel, driving demand is usually the end-goal of these practices. Many of the partners we talk to rely on PartnerOn to make online prospecting and customer engagement habit-forming. By streaming marketing content to partners, it offers […]
As we continue navigating new work/life paradigms, developing strong routines and behaviors has become vitally important to staying on track. It’s a struggle; but for the most part, the routine I’ve created for myself helps to keep me focused and engaged. On Monday, I wake up and start my morning with an online workout class. […]
Tech Data Cloud Solutions Tech Data makes cloud things easy with integrated Microsoft cloud solutions. Grow your business by using the relevant, multi-channel marketing content in this channel to attract and nurture leads. With PartnerOn, getting great vendor content and campaigns to engage customers, maximize visibility and grow leads is easy. Just register for a […]
Arrow IBM Cloud Discover how to meet the business needs of today with IBM Cloud — where open innovation, industry-leading security and enterprise-grade technology combine. With PartnerOn, getting great vendor content and campaigns to engage customers, maximize visibility and grow leads is easy. Just register for a free subscription — and start having simple, customizable […]
Channel partners active on PartnerOn have seen inbound leads (including sales calls) double since joining the streaming marketing service. What other gains are they driving? Check out these survey results.
TOAST A WIN
How Cisco Helps People Survive & Thrive in a Remote-Work World
In our last edition of PartnerOn Journal, we were only just starting to consider how the unexpected shift to remote work would evolve into new normals that when embraced, would lead to new opportunities and even wins. Two weeks later, we’re seeing new paradigms and viewpoints rise from a shared commitment to help people and […]
Digital Marketing Content OnDemand Helps Microsoft Gold Partner Score Big!
Partners that use Digital Marketing Content OnDemand know what the rest of the world will with remote work becoming the new norm — online marketing works! Just ask Melissa Crouch of Infused Innovations. She’s super excited about the deal the Microsoft Gold Partner scored with a New England ocean engineering firm, thanks to a collaboration […]
PartnerOn Journal Toasts Ingram Micro Partners Treasure Valley Solutions, Micro Solutions & Network Center
Greetings from NOLA, where I’m raising a glass to the success of Ingram Micro partners Treasure Valley Solutions, Micro Solutions and Network Center. What’s in my glass? A New Orleans Hurricane, of course! I’ve provided recipes below — in case you want to toast virtually to help me celebrate the amazing wins these Microsoft solutions […]
PARTNER PERSPECTIVES
Trailblazer Infosys, 1st to Join IBM Public Cloud Ecosystem
On Monday, next-gen digital services and consulting leader Infosys, announced it joined IBM in a global alliance to help enterprises accelerate digital transformation in the IBM public cloud. This is big news for companies in highly-regulated industries like financial services, looking to modernize enterprise workloads and applications by harnessing the unique, enterprise-grade security capabilities of […]
How the SYNNEX STELLR Team Envisions the Cloud Future
What does the future hold for the cloud? From Darren Harbaugh’s perspective at SYNNEX, the future lies in multi-cloud environments. “Our partners and customers are looking for leadership in multi-cloud technology,” he told PartnerOn Journal in a recent interview. Recently named Senior VP of STELLR, Cloud Mobility + IoT, the channel marketing exec sees three […]
Digital Marketing Content OnDemand – US Partner Community Blog – Microsoft
Investing in online marketing – and doing it well – is no longer optional for companies who want to compete in this digital age. Creating quality content and delivering it to the right customers at the right time can be a demanding challenge. Read More…
INTERESTING LINKS
From Chaos Comes New Opportunities. What Do You See?
The world may be in chaos as we work through these challenging times. But in the midst of it, we’re excited about the new opportunities for business and life we…
Digital Marketing Predictions For 2020
From Forbes Online: To quote the late baseball hall of fame player Yogi Berra, “The future ain’t what it used to be.” Here are some predictions for the future of…
Why We Have a Communication Problem and 3 Ways to Solve It
https://youtu.be/g8cK4vHtuM8 Messaging and positioning advisor Zach Messler believes we have a communication problem. With people consuming information digitally and from a range of non-traditional sources, it’s no longer enough just…
New Buyer Journeys For Business Outcome Solutions Require Remaking The Channel
While everything old is obviously NOT new again about the solutions and services that IT buyers are seeking or the way they shop for them, channel organizations continue to struggle…
Manufacturing Industry Partners, Dealers Spend Less On Marketing Activities
Channel partners and dealers in the manufacturing industry are spending substantially less on marketing than a cross-industry average, according to data collected by BrandMuscle, a provider of integrated local and…
Channel Check-Up: Don’t Give Up On These New Year Resolutions
Five strategies to kick off a new ‘roaring twenties’ It’s happened again… with Thanksgiving, Christmas and New Year celebrations you have over indulged and are still recovering from the party…
from our video library
IBM Expands PartnerWorld to Help Partners Grow Their Cloud Business
The announcement that IBM expanded its PartnerWorld offering was big news at last week’s Think Digital online conference. Chris MacLaughlin, IBM Global Partner Ecosystem CMO, talked to PartnerOn Journal’s Jeff Mesnik about the significance of the expansion, and how it aligns with IBM’s strategy to meet clients where they are in their cloud journey. Watch […]
Why We Have a Communication Problem and 3 Ways to Solve It
Messaging and positioning advisor Zach Messler believes we have a communication problem. With people consuming information digitally and from a range of non-traditional sources, it’s no longer enough just to be heard. To make a difference and ensure your big ideas stick, your message needs to be understood. It needs to be remembered and shared […]
How Cisco Helps People Survive & Thrive in a Remote-Work World
In our last edition of PartnerOn Journal, we were only just starting to consider how the unexpected shift to remote work would evolve into new normals that when embraced, would lead to new opportunities and even wins. Two weeks later, we’re seeing new paradigms and viewpoints rise from a shared commitment to help people and […]
Digital Marketing Content OnDemand Helps Microsoft Gold Partner Score Big!
Partners that use Digital Marketing Content OnDemand know what the rest of the world will with remote work becoming the new norm — online marketing works! Just ask Melissa Crouch of Infused Innovations. She’s super excited about the deal the Microsoft Gold Partner scored with a New England ocean engineering firm, thanks to a collaboration […]
Trailblazer Infosys, 1st to Join IBM Public Cloud Ecosystem
On Monday, next-gen digital services and consulting leader Infosys, announced it joined IBM in a global alliance to help enterprises accelerate digital transformation in the IBM public cloud. This is big news for companies in highly-regulated industries like financial services, looking to modernize enterprise workloads and applications by harnessing the unique, enterprise-grade security capabilities of […]
BRAVO! Ninjio Brings Hollywood-Style Cybersecurity Training to Feds
The cat’s out of the bag! With help from SHI, Ninjio just closed a 3-year deal to deliver Hollywood-style cybersecurity training episodes to a large, yet-to-be-named US government agency. Stay tuned for more on deal size and customer. Bravo to Ninjio Director of Sales, Doug Kerzner, for helping to drive this big win. NINJIO offers […]
