FROM THE EDITOR
How vendors can support your digital marketing We are looking to better understand what you need from vendors and distributors. We would love to have you take a few minutes to answer the below questions, and we will share the results. https://www.surveymonkey.com/r/D7L3NYM
NOW STREAMING ON PARTNERON
“Content is king,” said PartnerPath CEO Diane Krakora in a recent interview with the Channel Marketer Report. She goes on to recommend vendors “do everything they can to help partners develop and place relevant, thought-provoking and timely content through a variety of mediums and media.” Distributors and vendors such as Arrow, Ingram Micro, Microsoft, SYNNEX […]
With the surge in remote work, digital marketing on PartnerOn is booming! The choice of vendor content from distributors such as Arrow, Ingram Micro, SYNNEX and Tech Data keeps growing. Here’s a lineup of this week’s newest channels — all from SYNNEX. Sign up today! HPE Personal ComputingHPE Gen 10Data Center TransformationAruba Wireless Networking Solutions […]
COVID-19 has triggered a renewed focus on the importance of setting schedules and developing productive work behaviors. In the channel, driving demand is usually the end-goal of these practices. Many of the partners we talk to rely on PartnerOn to make online prospecting and customer engagement habit-forming. By streaming marketing content to partners, it offers […]
As we continue navigating new work/life paradigms, developing strong routines and behaviors has become vitally important to staying on track. It’s a struggle; but for the most part, the routine I’ve created for myself helps to keep me focused and engaged. On Monday, I wake up and start my morning with an online workout class. […]
Tech Data Cloud Solutions Tech Data makes cloud things easy with integrated Microsoft cloud solutions. Grow your business by using the relevant, multi-channel marketing content in this channel to attract and nurture leads. With PartnerOn, getting great vendor content and campaigns to engage customers, maximize visibility and grow leads is easy. Just register for a […]
Arrow IBM Cloud Discover how to meet the business needs of today with IBM Cloud — where open innovation, industry-leading security and enterprise-grade technology combine. With PartnerOn, getting great vendor content and campaigns to engage customers, maximize visibility and grow leads is easy. Just register for a free subscription — and start having simple, customizable […]
TOAST A WIN
How Menlo Security Channel Partners Doubled Quarter-Over-Quarter Pipeline Growth in Under One Year
Since the November 2019 launch of the Boost channel program at Menlo Security, top-performing partners have seen 100% quarter-over-quarter pipeline growth. Congratulations to Danielle Wilson, Menlo’s Director of Americas Channels, for her leading role driving these wins. The cloud security leader brought Danielle on board last summer to build out a channel program focused on […]
How Cisco Helps People Survive & Thrive in a Remote-Work World
In our last edition of PartnerOn Journal, we were only just starting to consider how the unexpected shift to remote work would evolve into new normals that when embraced, would lead to new opportunities and even wins. Two weeks later, we’re seeing new paradigms and viewpoints rise from a shared commitment to help people and […]
Digital Marketing Content OnDemand Helps Microsoft Gold Partner Score Big!
Partners that use Digital Marketing Content OnDemand know what the rest of the world will with remote work becoming the new norm — online marketing works! Just ask Melissa Crouch of Infused Innovations. She’s super excited about the deal the Microsoft Gold Partner scored with a New England ocean engineering firm, thanks to a collaboration […]
PARTNER PERSPECTIVES
Trailblazer Infosys, 1st to Join IBM Public Cloud Ecosystem
On Monday, next-gen digital services and consulting leader Infosys, announced it joined IBM in a global alliance to help enterprises accelerate digital transformation in the IBM public cloud. This is big news for companies in highly-regulated industries like financial services, looking to modernize enterprise workloads and applications by harnessing the unique, enterprise-grade security capabilities of […]
How the SYNNEX STELLR Team Envisions the Cloud Future
What does the future hold for the cloud? From Darren Harbaugh’s perspective at SYNNEX, the future lies in multi-cloud environments. “Our partners and customers are looking for leadership in multi-cloud technology,” he told PartnerOn Journal in a recent interview. Recently named Senior VP of STELLR, Cloud Mobility + IoT, the channel marketing exec sees three […]
Digital Marketing Content OnDemand – US Partner Community Blog – Microsoft
Investing in online marketing – and doing it well – is no longer optional for companies who want to compete in this digital age. Creating quality content and delivering it to the right customers at the right time can be a demanding challenge. Read More…
INTERESTING LINKS
Channel Check-Up: The Key to Being Nimble Through Transition – Understand, Ask, Communicate
From Channel Marketer Report The outbreak of the CoronaVirus has thrust us into the midst of transition. Feelings of anxiety and resistance are being addressed – and sometimes heightened —…
Take Our Survey!
How vendors can support your digital marketing We are looking to better understand what you need from vendors and distributors. We would love to have you take a few minutes to…
New Buyer Journeys For Business Outcome Solutions Require Remaking The Channel
From Channel Marketer Report While everything old is obviously NOT new again about the solutions and services that IT buyers are seeking or the way they shop for them, channel…
From Chaos Comes New Opportunities. What Do You See?
The world may be in chaos as we work through these challenging times. But in the midst of it, we’re excited about the new opportunities for business and life we…
Digital Marketing Predictions For 2020
From Forbes Online: To quote the late baseball hall of fame player Yogi Berra, “The future ain’t what it used to be.” Here are some predictions for the future of…
Why We Have a Communication Problem and 3 Ways to Solve It
https://youtu.be/g8cK4vHtuM8 Messaging and positioning advisor Zach Messler believes we have a communication problem. With people consuming information digitally and from a range of non-traditional sources, it’s no longer enough just…
from our video library
How Menlo Security Channel Partners Doubled Quarter-Over-Quarter Pipeline Growth in Under One Year
Since the November 2019 launch of the Boost channel program at Menlo Security, top-performing partners have seen 100% quarter-over-quarter pipeline growth. Congratulations to Danielle Wilson, Menlo’s Director of Americas Channels, for her leading role driving these wins. The cloud security leader brought Danielle on board last summer to build out a channel program focused on […]
IBM Expands PartnerWorld to Help Partners Grow Their Cloud Business
The announcement that IBM expanded its PartnerWorld offering was big news at last week’s Think Digital online conference. Chris MacLaughlin, IBM Global Partner Ecosystem CMO, talked to PartnerOn Journal’s Jeff Mesnik about the significance of the expansion, and how it aligns with IBM’s strategy to meet clients where they are in their cloud journey. Watch […]
Why We Have a Communication Problem and 3 Ways to Solve It
Messaging and positioning advisor Zach Messler believes we have a communication problem. With people consuming information digitally and from a range of non-traditional sources, it’s no longer enough just to be heard. To make a difference and ensure your big ideas stick, your message needs to be understood. It needs to be remembered and shared […]
How Cisco Helps People Survive & Thrive in a Remote-Work World
In our last edition of PartnerOn Journal, we were only just starting to consider how the unexpected shift to remote work would evolve into new normals that when embraced, would lead to new opportunities and even wins. Two weeks later, we’re seeing new paradigms and viewpoints rise from a shared commitment to help people and […]
Digital Marketing Content OnDemand Helps Microsoft Gold Partner Score Big!
Partners that use Digital Marketing Content OnDemand know what the rest of the world will with remote work becoming the new norm — online marketing works! Just ask Melissa Crouch of Infused Innovations. She’s super excited about the deal the Microsoft Gold Partner scored with a New England ocean engineering firm, thanks to a collaboration […]
Trailblazer Infosys, 1st to Join IBM Public Cloud Ecosystem
On Monday, next-gen digital services and consulting leader Infosys, announced it joined IBM in a global alliance to help enterprises accelerate digital transformation in the IBM public cloud. This is big news for companies in highly-regulated industries like financial services, looking to modernize enterprise workloads and applications by harnessing the unique, enterprise-grade security capabilities of […]
