PartnerOn Journal

Build Your Best Business with PartnerOn

  • PUBLICATIONS
    • PARTNERON JOURNAL
  • ABOUT
    • CONTENTMX
    • PARTNERON
    • CONTACT SALES
    • VENDOR REFERRAL
  • SUPPORT
    • KNOWLEDGE BASE
    • SUBMIT A TICKET
  • LOGIN
  • SUBSCRIBE

Knowledge Base Highlights

Summer won’t last forever, start your fall planning now

August 13, 2021 by PartnerOn Journal

Here at PartnerOn Journal, we want to take a moment to recognize how hard of a year it has been for many. With the excitement of summer ending and gearing up for fall with Quarter 4 on your mind, we want to remind you that we are here to make your days easier. Our platform is made to reflect what is important, our users! This means creating an experience that is as accessible as possible! 

We find it beneficial to provide all of your favorite content in one place. Take a look at what content you can use to benefit your own marketing strategy. There are a variety of channels users can subscribe to, that include informative video assets, articles, and even gated content. We recommend taking some time this month to figure out the direction, of not only your content, but what your users are looking for. 

Here is a list of items we recommend thinking about for your fall planning:

  1. How do you want to be viewed? Take a look at your account information, profile, and branding. Do you reflect the brand you want to put forth?
  2. Who is your audience, and where is your audience? Dive into the Network Connections section of our platform to figure out which posting options are best for you. Are you easily accessible to your audience?
  3. What content is important and useful to you? What is useful and important to your viewers? Check out your variety of streams of content, campaigns, and episodic daily assets to manage what information you’d like to share. What are you planning on representing?
  4. What type of content is your audience going to interact with the most? Browse through the different asset types to see what type of post is going to be most beneficial for you and your audience. What do you want to post? What do you need to post?
  5. Who is in control? Figure out account management inside your Manage Users settings to allow your employees to collaborate and work as a team! 

By making a proactive plan, you will be making your future marketing strategy painless, identifying what pleases your users, and making the most of your experience.

Getting started is the hard part, so we are here to help! Visit our Knowledge Base for more information about Getting Started on our platform.

Filed Under: Featured, Knowledge Base Highlights

New Automated Posting Feature!

May 25, 2021 by PartnerOn Journal

You now have more control over automated posting in your account! Choose to share from all of your selected content channels or only from specific channels. Determine whether you would like certain content to be posted to all of your social and blog networks, or only to ones that you have selected. Check out our Knowledge Base for all of the details on how to customize the automated posting feature on your account.

READ MORE

Filed Under: Featured, Knowledge Base Highlights

Prepare for vacation season with autopost

April 15, 2021 by PartnerOn Journal

It’s that time of year, when all of your colleagues and partners are starting to plan their vacations (or staycations). Your top marketer might be bronzing on the beach, but that doesn’t mean you have to table content marketing efforts until they return. Read our Knowledge Base article to learn all about automated posting, and decide when content will be posted to your social media and blog networks. 

Here’s a helpful tip to help you create a successful posting schedule:

Most of your readers will be scrolling through their social media feeds on a mobile device or tablet. They will often be doing this when they have a lull or break during the day.

While ideal posting times can vary due to your location and culture, try to schedule 3-5 pieces of content per day. Share during breakfast, lunch, dinner, and at times when your audience might be taking a coffee break or relaxing in the evening.

Filed Under: Featured, Knowledge Base Highlights Tagged With: automated, autopost, easy, help, tips and tricks

3 Email Deliverability Challenges (and Solutions)

March 11, 2021 by PartnerOn Journal

Even the most astute and experienced email marketers face challenges when it comes to deliverability. Read on for a quick summary of three common issues when sending emails and ways to solve them. 

Authentication 

Are you adding a signature to your emails to verify yourself as an authentic sender? Sender authentication helps protect your email from being spoofed, and increases the probability that your email campaign will land in your recipient’s inbox. It’s best to configure your DNS settings before sending your first email campaign.

Spam complaints

Are your emails being marked as spam by your recipients? If you’re receiving a high number of spam complaints, it’s time to take a step back and figure out why. 

Here are common reasons for spam complaints:

  • You haven’t set up sender authentication (DKIM, SPF)
  • You bulk-sent your campaign, and the email might not be relevant to the recipient
  • You’re sending emails too often
  • You haven’t emailed this list in a long time, and they forget who you are
  • Your sender or subject line looks spammy
  • You don’t have permission to send to the recipient

Lists and Permissions

Do you clean your email lists after every marketing campaign? Leaving bounces, blocks, and undeliverables in your email lists can hurt your sender reputation and deliverability stats.

Where did your lists come from? Organically built, permission-based lists have better open and click rates than purchased lists. This is partially because recipients on a permission-based list are expecting to hear from you. Using purchased, rented, or borrowed lists is not only a questionable practice; it can put you at risk for violating CAN-SPAM, GDPR, and other local privacy laws. 


Here are some steps to improve your email deliverability: 

Request DKIM records for sender authentication. Simply send an email to support@contentmx.com and provide the email address that you will be using to send emails from your PartnerOn account. We will provide you with CNAME records to add to your DNS.

Make sure to also add ContentMX to your SPF record for better deliverability results. 

Take advantage of the high-quality email content and subject lines created by our professional editorial team. Make sure that you are segmenting your audience into different lists based on their needs and their status in their buyer’s journey. 

On that note, regularly clean your lists for invalid email addresses, bounces, and undeliverables. As a PartnerOn user, we expect that you will only use permission-based lists from a reputable source. Learn more about your email benefits with your PartnerOn account. 

Check out our Email Deliverability FAQ for troubleshooting advice, and watch our Email Basics webinar if you’re new to sending emails from PartnerOn. 

Filed Under: Featured, From the PartnerOn Team, Knowledge Base Highlights Tagged With: DKIM, email, email deliverability, help, spam, SPF, tips

Infographic: Skills for Social Selling

February 25, 2021 by PartnerOn Journal

Did you watch last week’s webinar, Social selling for sales professionals? For those who missed the Live Q+A with the PartnerOn Team, we posted the webinar recording on our Knowledge Base! Watch it now, and keep this infographic handy for when you need a quick reminder on how to engage your leads and close sales from interacting on LinkedIn.

Download infographic (PDF)

Filed Under: Featured, Knowledge Base Highlights

Getting Started with PartnerOn

January 31, 2021 by PartnerOn Journal

If you recently signed up for your PartnerOn account (or just need a quick review of the program), watch our training video, Getting Started with PartnerOn.

Filed Under: Knowledge Base Highlights

  • « Previous Page
  • 1
  • 2
  • 3
  • 4
  • 5
  • Next Page »

FROM THE PARTNERON TEAM

How do you sell change?

VMware Shines at the Ingram Micro Cloud Summit

More >

NOW STREAMING

Now Streaming: Citrix

Now Streaming: Red Hat

More >

SPOTLIGHT

Partner Spotlight- Hicham Ennaimi

Partner Spotlight- Valery Herrington

More >

KNOWLEDGE BASE HIGHLIGHTS

New Feature- Calendly and “Meet with Me” assets

Learn more about our Microsite feature

More >

CHANNEL CHAT

Learning from channel leader, Kelly Nuckolls

Barracuda Networks Focuses on a Consultative Approach with their Partners

More >

CHANNEL NEWS

Channel News: Partnerships As A Growth Channel: What The Fastest Growing SaaS Companies Have Already Figured Out- DemandGen Report.

FOMO

More >

What Others Are Saying About PartnerOn

Receive great vendor content every week to share with your leads and propects. PartnerOn is the first content marketing program that streams content straight to your inbox.

Plus, you get hands-on support from day one from our dedicated Client Success and Support teams!

PartnerOn Journal
PO Box 248
Newton Upper Falls, MA 02464
Contact us: sales@contentmx.com

FOLLOW US


linkedin partneronjournal